12
Jul

Dentophobia and other afflictions

So most people are scared of something right? Snakes, spiders, heights, flying, public speaking are some things that can turn the most robust person into a quivering pile of jelly, cowering in a corner until somebody else makes the bad thing go away. Unless you have Pantophobia, the fear of everything, with Pantophobia nobodies making the bad thing go away.

Phobias are an accepted part of our makeup, commonly discussed over a sauv blanc or beer with our friends – “oh, i could never do that, xxxx scares the crap out of me” (apologies to people with xophobia, the fear of the letter x – ok I might have just made that up !) The point being that phobias are almost celebrated, in fact many people try to outdo each other with tales of their phobia induced wussiness.

My family is pretty typical I think, we cover a wide range of phobias between us. Included in the list are the common ones – public speaking, snakes, spiders. One family member is so scared of spiders that when a Huntsman appeared in front of him when driving he simultaneously floored the accelerator, let go of the wheel and screamed like Ned Flanders did when his bible fell in the pool.  Fortunately no-one was hurt and he managed to drive home three hours later when the exterminators had given him the all clear.

I’m not immune either, my phobia is the dentist or Dentophobia. Not sure why, but it’s always been there lurking in the background. Fine with heights, creepy crawlies and blue smarties but the thought of fronting up to the dentist makes me break out in a bad case of no freaking way. Fortunately for me it’s a common fear and dentists have been on to it for a while. They offer things like sedation dentistry which means I get to hang on to my phobia like a security blanket but not have my teeth rot out of my head.

One of Hobart’s best dental surgeries is Weidenbach and Associates in Campbell St. Tony and his team are well practiced in dealing with dentophobes and non dentophobes alike and offer a full range of dental services including teeth straightening with the fantastic Inman Aligner.

Resilence Marketing have used almost all of our creative team to help Weidenbach and Associates with rebranding – developing a new logo, a raft of stationery items, a new web site and subsequent television advertisements kept us busy! We’re wrapt with the result.

What do you think:

Television Commercial:

Branding:
weidenbach1

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Web Design:

weidenbach

View site: http://dentist-hobart.com.au/